Data Facebook and Google Have On You

Want to freak yourself out? I’m going to show just how much of your information the likes of Facebook and Google store about you without you even realising it. Google knows where you’ve been Google stores your location (if you have location tracking turned on) every time you turn on your phone. You can see a timeline of… Read More »

Web Development Trends for 2019

The web, since it is rather beginning when Tim Berners Lee first wrote the code, has been the beacon of a shift in the society people live. Where on earth you happen to be from, it does not matter. Knowingly or unknowingly. Websites on the internet are exactly what represents you and your business online. That has made the world wide… Read More »

SEO Interview Questions and Answers for 2019

Digital Marketing as a career option growth is growing rapidly. According to the recent research data by IEEE GlobalSpec Media solutions – ‘There was a little surge in marketing budget of companies which is around 58% & 55% for SEO & social media respectively in 2017 when compared to the past year”. SEO (Search Engine Optimisation) is one of a key component of Inbound… Read More »

Checklist to Follow After Installing WordPress

So, you have installed WordPress on your website server. Awesome! WordPress is the most popular Content Management System in the world, and it powers almost 32% of the websites on the entire Internet. Chances of your favourite blog, newspaper, magazine, artist or shop you daily or weekly visit might be using WordPress. So you are business and company is… Read More »

Branding Case Studies Every Marketer Must Know

Numerous enormous organizations have started to explore different avenues regarding social media, and have made a plunge into the universe of Twitter, Facebook, YouTube, and much more. While despite everything others remain generally wary of the new measurements and draw rather than push approach, organizations, for example, Southwest Airlines and Ford have demonstrated the accomplishment of joining these… Read More »

Element of a Strong Branding Strategy

Last week in our Escale Solutions blogging series we discussed how much difference is there in between Marketing and Business Development to get a better idea of the strategy of incorporating both of them together that will resonate with organisation’s success . Now it’s time to talk about the branding strategy for an organisation or product or service. Related: 10 Bad Habits Entrepreneurs… Read More »